Handbook of Business-To-Business Marketing: Second Edition by Gary L Lilien
USD 74.90 USD
Specifications
| Publication Date | 2022-07-15 |
| Pages | 712 |
| ISBN | 9781800376861 |
| Subject Area | Business & Economics |
| Item Length | 10.1 in |
| Publication Year | 2022 |
| Type | Textbook |
| Format | Hardcover |
| Language | English |
| Item Height | 1.7 in |
| Author | Andrew J. Petersen |
| Item Weight | 47.9 Oz |
| Item Width | 6.7 in |
| Number Of Pages | 712 Pages |
What stands out about this textbook is the clear chapter objectives listed upfront.
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