Advertising Account Planning : Planning and Managing an IMC Campa
USD 7.44 USD
Specifications
| ISBN | 9780765625649 |
| Subject Area | Business & Economics |
| Publisher | Routledge |
| Item Length | 9.1 in |
| Publication Year | 2010 |
| Type | Textbook |
| Format | Trade Paperback |
| Language | English |
| Item Height | 0.8 in |
| Item Weight | 11.2 Oz |
| Item Width | 6.1 in |
| Number Of Pages | 224 Pages |
You will find that this textbook uses real data sets for exercises.
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